ETC - Entrepreneurial Training Centre

Monday, March 27, 2006

What's Your Blogging Personality?


Are you The Artist, The Daily Grinder, The Patchworker, The Pundit or The Writer? Take this quiz and find out:
Blogging Personality Quiz

Sunday, March 26, 2006

NCE - NEW COLLABORATIVE ENTERPRISES

NEW COLLABORATIVE ENTERPRISES: LIFE AFTER CAPITALISM

Last week I outlined a scenario for a post-capitalist, post-consumer economy , and suggested that the engine for this economy would be New Collaborative Enterprises (NCEs), which writer-philosopher Daniel Quinn first envisaged and called New Tribal Ventures. The purpose of this post is to lay out a blueprint for creating such enterprises.

Are You Ready? First, a checklist of readiness. If you answer 'no' to most or all of these questions, you are probably ready to walk away from the consumer-capitalist economy and help establish a new economy that puts well-being ahead of wealth. Or perhaps you already have.

Does your standard of accomplishment and your measure of self-worth depend substantially on your material wealth and/or your level of income?

Do you (when you travel or go on vacation), and would you (when you retire), find it difficult to give up the personal physical possessions that root you in one place, in return for the freedom that comes from being comfortable anywhere?

Do you (or would you) get an important sense of security from having a large 'nest-egg' and knowing that you have enough assets to last a long time if your income suddenly stopped?

Does the idea of running your own business terrify you?

Are you genuinely happy doing what you do every day to make a living?

Saturday, March 25, 2006

Social Networking Enablement

In a recent post, I described Social Networking Enablement as the natural evolution of Knowledge Management:

(1) Knowledge Management vs. (2) Social Network Enablement

Knowledge Creation Strategy
(1) Submit what you know
(2) Publish your filing cabinet

Knowledge Use Strategy
(1) Re-use: Find & tailor appropriate knowledge from central repositories
(2) Qualify & Proxy: Use individuals' knowledge to qualify them as appropriate experts to converse with, and as a surrogate for that individual when they are not available for conversation

Where Knowledge Resides
(1) Large, centralized repositories
(2) Decentralized, personal weblogs (mostly)

Key Knowledge Tools
(1) Search engines, Community of Practice and collaboration tools
(2) Expertise finder, Weblog auto-publishing tool, Social software (described below)

Critical Connection
(1) People-to-knowledge
(2) People-to-people

As the table above suggests, the key technical elements of Social Networking Enablement (SNE) are business weblogs (the repositories of personal knowledge) and social software (the tools that connect people and mine their knowledge). Following is a high-level specification for commercial development of such software. In organizations with structured work processes (manufacturers, banks etc.) these elements would supplement centralized, filtered knowledge repositories of best practices, policies and methodologies etc. In organizations with primarily unstructured work processes (consultants, engineers etc.) these elements could largely supplant centralized.

By: Dave Pollard's environmental philosophy, creative works, business papers and essays.
http://blogs.salon.com/0002007/2003/06/18.html#a275

Business Models


Alex Osterwalder and I have been exchanging e-mails on the subject of business models. Alex's blog is devoted entirely to this subject, and the graphic above is his 'business model model', showing the nine 'building blocks' for such models from his synthesis of reading on the subject. The right side of the model is about how the business generates revenue, while the left side is about how it manages costs and hence generates profit. I've been advising clients and prospective new businesses how to document and evaluate their business model for years, and in my experience there are three types of business models, that organizations look at in sequence:

Viability Model: How the idea/project/plan/business will make money, and with which partners. In some cases it is actually about How the idea/project/plan/business will fill an untapped need, and with which partners. Such a model outlines the research that will be done to ensure the value proposition is compelling (i.e. customers want and are prepared to pay for it), that the business has, or can acquire, the competencies and resources needed to deliver it, and that it makes strategic sense for the organization (e.g. it's consistent with their mission and values and does not cannibalize existing business). This model culminates in a go/no go decision.

Formation Model: How the idea/project/plan/business will be set up. This model is focused on capital and infrastructure that must be in place before operations can begin: human capital (what people will be involved in what roles), intellectual capital (what knowledge, technology and know-how must be put in place), physical capital (what premises, equipment and supplies will be needed prior to start-up), financial capital (start-up money, and where it will come from), and social capital (organization, alliances and relationships that will drive it). This model culminates in a launch.

Operating Model: How the idea/project/plan/business will operate. This model describes the ongoing activities of the organization or project -- what megaprocesses it will entail (e.g. R&D, purchasing, sales & marketing, manufacturing, distribution, service, back office support, and management decision making), what budgets and other resources it will require and use, and what roles will be played by who.

When Should a Blog End?

I don't get to quote Aristotle (link selected for passage relevent to todays blogosphere) on a blog very often, but he said: "All things must have a beginning, a middle and an end." So it must be with individual blogs. Dave Winer stepped into one of his periodic ruckuses with his recent announcement that he will be taking a year off.

Maybe he won't come back at all. Maybe he will. With all the chihuahuas nipping at his buttocks, I would understand why he didn't. It really is no big thing either way. There will be a time when Doc, Scoble, Rubel, even Israel will all step out. We will burn out, get old, move on to other things. It is no matter.

The void our departures will create will be filled in a microsecond. I'm already prepared for the morning, I'll wake up and discover that Shel Israel and Naked Conversations have become so yesterday. It will be a wise moment to quit and either reinvent myself yet again, or decide to grow roses and walk with grandchildren along the beach more often.

When Robert and I wrote Naked Cnversations, one question I now realize we overlooked is: "When should a blog be ended?"

When we were talking to L'Oreal executives in France, we learned that the Vichi Blog, one of my favorite case studies, had trickled to a close and some former fans were irate because Vichi had not announced that it was terminating.

Winer got torched for announcing he would quit. Vichi experienced the same fate for NOT announcing it.
Yesterday, I learned under NDA that two more blogs covered in our book will soon terminate. At first this felt like a worisome trend. For a short moment I worried that the book was already becoming obsolete.

Then I recalleded that in preparation for writing Naked, I reread Tom Peters', "In Search of Excellence." I determined he was the right guy to write the forward for our book--even though nearly every case study he used in his book was now obsolete. Blogs end. The good ones make useful points that others can use and expand upon before they do.

Companies, blogs, marketing programs, like human lives come and go. It's the natural order of things. The only problem wth it is that many people yearn for accurate analytics, and so far, the abandonment numbers are nearly impossible to determine.

I used to follow Ray Ozzie's blog when he headed up Groove Networks. I loved the blog, but must have unsibscribed at least three times, because he went dark so long between some postings that I assumed it was abandoned.

Some people change hosts and their old blogs appear abandoned when they really are not. Vichy's blog supported a product launch and ran it's natural course. Dave is quitting for whatever reason he chooses. When I accomplish in the blogosphere just a fraction of what he has, perhaps I'll quit too.

Posted by shel israel on March 23, 2006
TrackBack URL for this entry:http://www.typepad.com/t/trackback/4515911

Riya Enters Public Beta!

Riya Digital Photography with Face Recognition tags

I've been waiting longer than I care to admit. Riya has entered public beta! This amazing idea lets you add a friends name to a photo which is recognized by a database and then all photos with that face can be discovered accross your albums and other peoples albums.

A Nice Short Blog Policy

Blogging policy

Trevor Cook posted a nice short blog policy drafted by an Australian law firm. Personally, I continue to think that companies should worry more about an email policy than a blog policy, but it is clear that most corporations and their employees are more comfortable with blog policies than without them.

I like this one because t doesn't sound like a bunch of lawyers assembled it, even though a bunch of lawyers did. It is clear and cuts to the chase quickly.

Posted by shel israel on March 23, 2006

TrackBack entry: http://www.typepad.com/t/trackback/4514875

Tuesday, March 14, 2006

ETC - Entrepreneurial Training Centre

Spell with flickr
Try this cute plugin that allows you to spell a word and using the Flickr API you can absorb images of letters and numbers to make the word. Then copy the code into your blog.

B WebsterRSassy little K that I found in a cemeteryR

Create a XFN Universal Blog Profile

The Problem: In the past few years, quite a few "social networking" websites have emerged, which have many aspects in common. Each prvoides a web page (typically called a "profile" page) which represents a particular person and a hyperlinked list of their contacts or friends. When contacts and friends are added, they are in turn automatically encouraged to join the site and further its growth.

After two or three of these sites were launched, even their most eager users began to complain about having to re-enter their information over and over. In addition to the inefficiency of data re-entry (which some are attempting to alleviate with import/export functionality), there is the problem of synchronization across all these different sites — when you change some information about yourself or add a friend on one site, it becomes quite a hassle to update all the other sites.

The Solution: Make 1 Blog profile for all your Social Networks using a Xhtml Friends Network
The Technology: Identity consolidation with the XFN rel="me" value XFN presents a simple and easy solution for this identity consolidation problem, with the new "me" value in XFN

XFN™ (XHTML Friends Network) is a simple way to represent human relationships using hyperlinks. In recent years, blogs and blogrolls have become the fastest growing area of the Web. XFN enables web authors to indicate their relationship(s) to the people in their blogrolls simply by adding a 'rel' attribute to their tags, e.g.:

Use this Tool: XFN 1.1 Creator to generate the code to describe your relationship to anyone on your blogroll

To find out how to write and use XFN, or to write a program to generate or spider it, then
READ MORE on how to use this CONCEPT
with LinkedIN, Myspace, Ryze, Orkut, Friendster, Tribe,.....

Monday, March 13, 2006

The Legal Guide for Bloggers

The Legal Guide for Bloggers includes some answers about IPCopyright , DMCA , Trademark , Right of Publicity , Defamation , Section 230 , Privacy , Reporter's Privilege , Media Access , Student Bloggers , Election Law , Labor Law , and Adult Materials.

Freedom of speech is the foundation of a functioning democracy, and Internet bullies shouldn't use the law to stifle legitimate free expression. That's why EFF created this guide, compiling a number of FAQs designed to help you understand your rights and, if necessary, defend your freedom.

Keep on Blogging!

Wednesday, March 01, 2006

ABOUT BLOGS:101

Web Logs 101: Blogging for Beginners: Lesson 1: Just The Blogging Basics
1.1 - Basic Blogging Terms 1.2 - The Components of Weblogs 1.3 - Types of Bloggers 1.4 - Blog Reader Basics 1.5 - Learn From Other Bloggers 1.6 - Helpful Hints for Beginners Discuss or Ask About This Lesson

from Sheila Ann Manuel CogginsHello and welcome to this fre*e online course, Web Logs 101: Blogging for Beginners. In this first lesson, you will get acquainted with this thing called a weblog. To read the sections of this lesson in full, just click on the appropriate titles. You need to be online to do this. You may also post questions, share thoughts and give feedback on the lessons of this course at the forums. Happy blogging!


1.1 - Basic Blogging Terms

Top 10 Terms That You Should Know About Blogs
In the world of web logs, you will encounter many different terms. The 10 most important terms you should know are: Web Logs (weblogs/blogs), blogger, blogosphere/blogistan, RSS, atom, trackback, ping, blogroll, permalink and aggregator. For more blogging terms, check out the Web Logs Glossary.

1.2 - The Components of Weblogs

Blog Anatomy
Other than understanding the different blogging terms, it is helpful to know the different parts or components of a weblog. Some of the components include: Blog Title, Subtitle, Date Stamp, Entry Title, Entry's Main Body, Blog Author, Comments Tag and Time Stamp, among others.

1.3 - Types of Bloggers

Who Uses Blogs?
There are varied types of bloggers out there. However, they may be categorized in to four main types as follows: Personal bloggers, Business bloggers, Organizational bloggers and Professional bloggers.

1.4 - Blog Reader Basics

Who Reads Blogs?
Blog readers are as varied as blog keepers. To learn more about them, read this piece on blog reader demographics.

1.5 - Learn From Other Bloggers

Reading Other Weblogs
One great way to learn about blogging is to read other weblogs. Here are some recommended weblogs arranged by categories or themes.

1.6 - Helpful Hints for Beginners

6 Tips For Beginning Bloggers
There are 6 things you need to consider when beginning a blog. They are as follows: Hosting, Content, Theme, Updates, Features, and Community.

Discuss or Ask About This Lesson

Web Logs 101: Lesson One @ The Forums
Share your questions, thoughts, ideas, tips and more on this lesson at the forums.

ABOUT BLOGS:501

Web Logs 101: Blogging for Beginners: Lesson 5: Growing and Improving Your Weblog
5.1 - Add-ons and Plugins For Better Blogging 5.2 - Learning HTML and/or CSS 5.3 - More Blogging Tools 5.4 - Mobile Blogging 5.5 - Photo Blogging 5.6 - Podcasts, Audioblogs, and Vlogs Discuss or Ask About This Lesson

from Sheila Ann Manuel CogginsHi and welcome to the fifth - and final - lesson of this course. At this stage, you are well on your way to becoming a bonafide blogger. The first four lessons already equipped you with the necessary tools to start and maintain your very own weblog. This lesson simply shares with you additional information and tips on improving your blogging experience. So, enjoy and keep on blogging!
5.1 - Add-ons and Plugins For Better Blogging

Blog Add-ons and Plugins
If you wish to add more functions and features to your weblog, go ahead and explore different blog add-ons such as adding site counters, search engines, mood indicators, blinkies and notification systems. You can also add functionality if you use a blog software that supports plugins.

5.2 - Learning HTML and/or CSS

HTML/CSS Tutorials
For greater flexibility when it comes to tweaking blog templates (aka blog skins), it's best if you know at least a little bit of HTML and/or CSS. Of course, this is optional. You can still have fun with blogging even if you're not in to changing your blog's design.

5.3 - More Blogging Tools

Additional or Alternative Blog Tools
There are many other tools you can use in blogging, such as desktop clients (for updating your blog without going online) and FTP Clients (for uploading files). Again, these tools are optional.

5.4 - Mobile Blogging

Moblogging Resources
Once you're ready to explore other facets of blogging, such as blogging by phone / PDA / email, you can find some resources in this section.

5.5 - Photo Blogging

Photo Blog Resources
Another popular area of blogging is photo blogging. Find a collection of resources in this section if you wish to start sharing photos through blogging.

5.6 - Podcasts, Audioblogs, and Vlogs

Podcasting / Audio Blogging / Video Blogging
Podcasting (or audio/video blogging), is another type of blogging. Here, you will learn how to blog using multimedia tools.

ABOUT BLOGS:401

Web Logs 101: Blogging for Beginners: Lesson 4: Getting Readers and Promoting Your Blog
4.1 - How To Gain and Keep Blog Readers 4.2 - Blog Reader Interactivity 4.3 - Getting Your Blog Listed at About.com Discuss or Ask About This Lesson

from Sheila Ann Manuel CogginsWelcome to Lesson #4! There are many ways to tell the world where to find your blog. And, unless you'd rather keep your blog to yourself, you'd like to promote it if you wish to gain and to keep readers. This lesson will tackle some basic points in marketing and promoting your brand new blog. Oh, and make sure to post your blog address in our forums.
4.1 - How To Gain and Keep Blog Readers

Top 10 Tips on Promoting Your Blog
There are many things you can do to find readers for your weblog. In this part of the lesson, you will get some ideas on how you can gain exposure for your weblog. Some tips include: Aim to provide quality content; Participate in communities; Submit your blog to directories and registries.

4.2 - Blog Reader Interactivity

Top 7 Ways To Encourage Blog Reader Interaction
One way to promote your weblog is to nurture a 'community feel' in your weblog. So, go ahead and include as many ways as possible to interact with your readers and visitors.

4.3 - Getting Your Blog Listed at About.com

Submission Guidelines @ About Web Logs
Although I generally do not list weblogs that are below 6 months old, in this case, I am able to make an exception. If you mention that you're taking this blogging course, you can get your blog listed in the directory.

ABOUT BLOGS:301

Web Logs 101: Blogging for Beginners: Lesson 3: Writing and Publishing Weblogs
3.1 - Writing Your First Blog Entry 3.2 - What To Blog 3.3 - Keeping Blog Ideas Flowing 3.4 - Effective Blogging 3.5 - Blogs and Copyright Laws Discuss or Ask About This Lesson

from Sheila Ann Manuel CogginsHello. Your third lesson is now here and it looks in to what it really means to start blogging. Just remember that in order to read the sections of this lesson in full, you must click on the appropriate titles and you need to be online to do this. Visit the forums if you wish to ask or to share something about your blog writing and publishing experiences. Have fun!
3.1 - Writing Your First Blog Entry

7 Tips and Ideas for Your First Weblog Entry
Your blog is now set up and ready. Great! Now, you just need some ideas on the best way to start blogging. The first advice: Just write something. Anything, really. Read on for more tips.

3.2 - What To Blog

What Do You Blog About?
OK. You've got a blog and you already wrote your first entry. What's next? Depending on the type of blog you wish to maintain, you can come up with different types of content. This part of the lesson gives you more guidelines and ideas.

3.3 - Keeping Blog Ideas Flowing

10 Ways To Create Content For Your Weblog
If you're struggling for more blogging ideas, this piece should help you beat your blogger's block. Some tips: Check Your Inbox, Start Blog Hopping, and Create Lists.

3.4 - Effective Blogging

6 Time Management Tips for Bloggers
Many bloggers find it overwhelming to keep up with blogging. In this section of the lesson, you will find some advice on how to manage your time as a blogger more effectively.

3.5 - Blogs and Copyright Laws

4 Basic Questions About Copyright and Weblogs
When you start blogging, you're creating content. That is why it is important to make sure that you know the laws regarding linking, quoting, and posting other content. Make sure you also read the 14 Copyright Tips For Bloggers.

ABOUT BLOGS:201

Web Logs 101: Blogging for Beginners: Lesson 2: Choose a Weblog Software

2.1 - What You Need To Know When Choosing Your Blog Provider 2.2 - Reviewing Popular Blog Systems 2.3 - Setting Up Your Weblog System Discuss or Ask About This Lesson

from Sheila Ann Manuel CogginsWelcome to the second lesson of this basic blogging course. This lesson aims to help you find a blog system that fits your needs. Again, to read the sections of this lesson in full, just click on the appropriate titles. You need to be online to do this. If you need more help in looking for the best blog software for you, or if you wish to share your blog adventures, please come by at the forums.

2.1 - What You Need To Know When Choosing Your Blog Provider

Before You Choose Your Weblog Software
In this part of the lesson, you will be given guidelines and tips on choosing a blog software/sytem. You will also be asked 5 important questions as follows: How do you plan to use your weblog? What are weblog features that you are looking for? What is your experience and/or interest in the technical aspect of blogging? Do you wish to have a built-in community with your weblog? How much money are you willing to spend on your weblog?

2.2 - Reviewing Popular Blog Systems

Read Web Log Software / Hosting Reviews
To help you with your blog system choice, I've prepared some reviews to let you know the advantages and disadvantages of using particular blog software. But, if you'd rather cut the process short, you might just want to check out my recommendations on the Top Free Blog Software/Hosts and/or Top Premium Blog Software/Hosts.

2.3 - Setting Up Your Weblog System

Weblog Installation Tutorials
Once you've decided on your blog software, you can simply go to the website of the provider and follow the instructions in setting it up. Or, you may also check out some blog installation tutorials that I've prepared for some blog systems. If you encounter any problems, make sure you check with the blog provider's support system. You may also post at the About Web Logs Forums if you need some help.